/* ════════════════════════════════════════════════════════════════════
   EZ RECRUITING & CONSULTING — Executive theme system
   ──────────────────────────────────────────────────────────────────
   Brand palette: #123268 primary · #1E5FBF secondary · #2D8CFF accent
   Typography:    DM Sans (display + body) · JetBrains Mono (data)
   Directions:
     A "Executive" — light ground, navy type, structured & airy
     B "Confident" — dark navy hero, dramatic contrast, same brand
═══════════════════════════════════════════════════════════════════ */

@import url('https://fonts.googleapis.com/css2?family=DM+Sans:wght@400;500;600;700&family=Hanken+Grotesk:wght@400;500;600;700&family=JetBrains+Mono:wght@400;500&display=swap');

:root,
[data-theme="a"] {
  --font-display: 'DM Sans', system-ui, sans-serif;
  --font-body: 'DM Sans', system-ui, sans-serif;
  --font-mono: 'JetBrains Mono', ui-monospace, monospace;

  --display-weight: 600;
  --display-tracking: -0.025em;
  --body-weight: 400;

  --ground: #FFFFFF;
  --ground-alt: #F4F7FC;
  --ground-deep: #123268;       /* primary navy */
  --ground-darker: #0B1F44;     /* deeper navy */

  --ink: #0E1B3D;
  --ink-soft: #2A3B5E;
  --ink-mute: #6B7B96;
  --ink-faint: #B0B9CB;
  --line: #E1E6EF;
  --line-soft: #ECF0F6;
  --on-dark: #FFFFFF;
  --on-dark-mute: rgba(255,255,255,0.68);
  --on-dark-faint: rgba(255,255,255,0.18);

  --accent: #2D8CFF;            /* bright accent */
  --accent-deep: #1E5FBF;       /* secondary, hover */
  --accent-soft: #E1EEFC;
  --accent-line: rgba(45,140,255,0.20);
  --accent-on-dark: #5AA6FF;

  --radius: 4px;
  --radius-lg: 8px;
}

[data-theme="b"] {
  /* Same brand, more dramatic — dark-default surfaces */
  --font-display: 'DM Sans', system-ui, sans-serif;
  --font-body: 'DM Sans', system-ui, sans-serif;
  --font-mono: 'JetBrains Mono', ui-monospace, monospace;

  --display-weight: 700;
  --display-tracking: -0.03em;
  --body-weight: 400;

  --ground: #FBFCFD;
  --ground-alt: #F0F4FA;
  --ground-deep: #0B1F44;       /* deeper navy as primary surface */
  --ground-darker: #060F25;

  --ink: #0B1F44;
  --ink-soft: #2A3B5E;
  --ink-mute: #6B7B96;
  --ink-faint: #B0B9CB;
  --line: #DDE3EE;
  --line-soft: #EAEEF6;
  --on-dark: #FFFFFF;
  --on-dark-mute: rgba(255,255,255,0.72);
  --on-dark-faint: rgba(255,255,255,0.20);

  --accent: #2D8CFF;
  --accent-deep: #1E5FBF;
  --accent-soft: #DCE9FB;
  --accent-line: rgba(45,140,255,0.22);
  --accent-on-dark: #5AA6FF;

  --radius: 2px;
  --radius-lg: 4px;
}

/* ── Reset & base ───────────────────────────────────────────────── */
* { margin: 0; padding: 0; box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  font-family: var(--font-body);
  background: var(--ground);
  color: var(--ink);
  line-height: 1.55;
  font-weight: var(--body-weight);
  font-size: 16px;
  overflow-x: hidden;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}
img { max-width: 100%; display: block; }
button { font-family: inherit; cursor: pointer; }
a { color: inherit; text-decoration: none; }

/* ── Typography primitives ──────────────────────────────────────── */
.display {
  font-family: var(--font-display);
  font-weight: var(--display-weight);
  letter-spacing: var(--display-tracking);
  line-height: 1.05;
  color: var(--ink);
}
/* "em" inside .display becomes accent emphasis — bold + colored, NOT italic */
.display em {
  font-style: normal;
  color: var(--accent);
  font-weight: inherit;
}

.eyebrow {
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--ink-mute);
}
.eyebrow.accent { color: var(--accent-deep); }
.eyebrow.dot::before {
  content: '';
  display: inline-block;
  width: 6px; height: 6px;
  background: var(--accent);
  border-radius: 50%;
  margin-right: 10px;
  vertical-align: middle;
  transform: translateY(-1px);
}

.mono {
  font-family: var(--font-mono);
  font-size: 12px;
  letter-spacing: 0;
}

.lede {
  font-size: 17px;
  line-height: 1.6;
  color: var(--ink-soft);
  font-weight: 400;
  max-width: 58ch;
}

.kicker {
  font-family: var(--font-mono);
  font-size: 11px;
  letter-spacing: 0.04em;
  color: var(--ink-mute);
  text-transform: uppercase;
}

.h1 { font-size: clamp(44px, 7vw, 88px); }
.h2 { font-size: clamp(32px, 5vw, 56px); }
.h3 { font-size: clamp(24px, 3vw, 36px); }
.h4 { font-size: clamp(20px, 2.4vw, 28px); }

/* ── Brand mark — Hex + wordmark (matches the actual logo) ─────── */
.brandmark { display: inline-flex; align-items: center; gap: 14px; cursor: pointer; }
.brand-hex {
  width: 42px; height: 42px;
  background: linear-gradient(135deg, #2D6BC9 0%, #123268 100%);
  clip-path: polygon(50% 0%, 100% 25%, 100% 75%, 50% 100%, 0% 75%, 0% 25%);
  display: flex; align-items: center; justify-content: center;
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 18px;
  color: #FFFFFF;
  letter-spacing: -0.02em;
  flex-shrink: 0;
  transition: filter 200ms ease;
}
.brand-hex .ez { line-height: 1; }
.brandmark:hover .brand-hex { filter: brightness(1.12); }

.brand-words { display: flex; flex-direction: column; gap: 3px; line-height: 1; min-width: 0; }
.brand-name {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 17px;
  letter-spacing: -0.005em;
  color: var(--ground-deep);
  display: flex;
  align-items: baseline;
  gap: 8px;
  white-space: nowrap;
}
.brand-name .pipe {
  display: inline-block;
  width: 1px; height: 14px;
  background: var(--ink-faint);
  align-self: center;
  flex-shrink: 0;
}
.brand-name .word2 {
  font-weight: 700;
  text-transform: uppercase;
  letter-spacing: 0.04em;
  font-size: 14px;
  color: var(--ground-deep);
}
.brand-tag {
  font-family: var(--font-body);
  font-size: 10px;
  font-weight: 500;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--accent-deep);
  margin-top: 2px;
  white-space: nowrap;
  overflow: hidden;
  text-overflow: ellipsis;
}

.brandmark.on-dark .brand-name { color: var(--on-dark); }
.brandmark.on-dark .brand-name .word2 { color: var(--on-dark); }
.brandmark.on-dark .brand-name .pipe { background: var(--on-dark-faint); }
.brandmark.on-dark .brand-tag { color: var(--accent-on-dark); }

.brandmark.compact .brand-hex { width: 34px; height: 34px; font-size: 15px; }
.brandmark.compact .brand-name { font-size: 15px; }
.brandmark.compact .brand-name .word2 { font-size: 13px; }
.brandmark.compact .brand-tag { font-size: 9px; }

/* ── Buttons ────────────────────────────────────────────────────── */
.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 10px;
  padding: 14px 26px;
  border-radius: var(--radius);
  font-family: var(--font-body);
  font-size: 14px;
  font-weight: 600;
  letter-spacing: 0.01em;
  border: 1.5px solid transparent;
  background: var(--ground-deep);
  color: var(--ground);
  transition: transform 120ms ease, background 150ms ease, color 150ms ease, border-color 150ms ease, box-shadow 150ms ease;
  cursor: pointer;
  white-space: nowrap;
}
.btn:hover { background: var(--accent-deep); transform: translateY(-1px); box-shadow: 0 8px 24px rgba(18,50,104,0.18); }
.btn:active { transform: translateY(0); }
.btn .arrow { transition: transform 200ms ease; font-family: var(--font-body); display: inline-flex; align-items: center; }
.btn:hover .arrow { transform: translateX(4px); }

.btn.ghost {
  background: transparent;
  color: var(--ground-deep);
  border-color: var(--ground-deep);
}
.btn.ghost:hover { background: var(--ground-deep); color: var(--ground); box-shadow: none; }

.btn.accent { background: var(--accent); color: #FFFFFF; }
.btn.accent:hover { background: var(--accent-deep); }

.btn.on-dark { background: #FFFFFF; color: var(--ground-deep); }
.btn.on-dark:hover { background: var(--accent); color: #FFFFFF; }

.btn.ghost.on-dark { background: transparent; color: var(--on-dark); border-color: rgba(255,255,255,0.4); }
.btn.ghost.on-dark:hover { background: var(--on-dark); color: var(--ground-deep); border-color: var(--on-dark); }

.btn-row { display: flex; gap: 12px; flex-wrap: wrap; align-items: center; }

.txtlink {
  color: var(--ground-deep);
  border-bottom: 1px solid var(--accent);
  padding-bottom: 2px;
  font-weight: 600;
  display: inline-flex;
  align-items: center;
  gap: 6px;
  transition: color 150ms, border-color 150ms;
}
.txtlink:hover { color: var(--accent-deep); }

/* ── Nav ────────────────────────────────────────────────────────── */
nav.site-nav {
  position: fixed; top: 0; left: 0; right: 0; z-index: 100;
  display: flex; align-items: center; justify-content: space-between;
  padding: 18px 64px;
  background: rgba(255,255,255,0.94);
  backdrop-filter: blur(14px);
  border-bottom: 1px solid var(--line-soft);
}
nav.site-nav .nav-links { display: flex; gap: 30px; align-items: center; list-style: none; }
nav.site-nav .nav-links a {
  font-size: 13px;
  font-weight: 500;
  color: var(--ink-soft);
  letter-spacing: 0.01em;
  transition: color 120ms;
}
nav.site-nav .nav-links a:hover { color: var(--accent-deep); }
nav.site-nav .nav-cta {
  padding: 10px 18px;
  background: var(--ground-deep);
  color: var(--ground);
  border-radius: var(--radius);
  font-weight: 600;
  font-size: 13px;
  transition: background 150ms;
  white-space: nowrap;
}
nav.site-nav .nav-cta:hover { background: var(--accent-deep); color: #FFFFFF; }

/* ── Page system ────────────────────────────────────────────────── */
.page { display: none; }
.page.active { display: block; }
.page-inner-top { padding-top: 78px; }

/* ── Sections / containers ──────────────────────────────────────── */
.section { padding: 96px 64px; }
.section.tight { padding: 64px 64px; }
.section.alt { background: var(--ground-alt); }
.section.dark { background: var(--ground-deep); color: var(--on-dark); }
.section.dark .display { color: var(--on-dark); }
.section.dark .lede { color: var(--on-dark-mute); }
.section.dark .eyebrow { color: var(--on-dark-mute); }
.section.dark .eyebrow.accent { color: var(--accent-on-dark); }
.section.dark .kicker { color: var(--on-dark-mute); }
.section.dark .display em { color: var(--accent-on-dark); }
.container { max-width: 1200px; margin: 0 auto; }
.container.narrow { max-width: 820px; }
.container.text { max-width: 680px; }

.section-head { margin-bottom: 48px; max-width: 720px; }
.section-head .eyebrow { display: inline-block; margin-bottom: 14px; }
.section-head .display { margin-bottom: 18px; }

/* ── Hero — Direction A "Executive" (light, structured) ─────────── */
.hero-a {
  padding: 130px 64px 96px;
  position: relative;
  background: var(--ground);
}
.hero-a-inner { max-width: 1200px; margin: 0 auto; }
.hero-a .hero-kicker {
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--accent-deep);
  margin-bottom: 32px;
  display: flex;
  align-items: center;
  gap: 14px;
}
.hero-a .hero-kicker::before {
  content: '';
  width: 28px; height: 1px;
  background: var(--accent);
}
.hero-a .hero-title {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: clamp(40px, 5.5vw, 72px);
  line-height: 1.05;
  letter-spacing: -0.03em;
  color: var(--ink);
  margin-bottom: 56px;
  max-width: 32ch;
}
.hero-a .hero-title em { font-style: normal; color: var(--accent); }
.hero-a .hero-bottom {
  display: grid;
  grid-template-columns: 1.5fr 1fr;
  gap: 64px;
  border-top: 1px solid var(--line);
  padding-top: 40px;
  align-items: start;
}
.hero-a .hero-bottom-left { display: flex; flex-direction: column; gap: 28px; }
.hero-a .hero-cred {
  display: flex; align-items: baseline; gap: 18px;
  padding: 24px 28px;
  background: var(--accent-soft);
  border-left: 3px solid var(--accent);
  border-radius: 0 var(--radius-lg) var(--radius-lg) 0;
}
.hero-a .hero-cred-num {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 44px;
  line-height: 0.95;
  color: var(--ground-deep);
  letter-spacing: -0.04em;
  flex-shrink: 0;
}
.hero-a .hero-cred-num em { font-style: normal; color: var(--accent); }
.hero-a .hero-cred-text {
  font-size: 14px;
  color: var(--ink-soft);
  line-height: 1.55;
}
.hero-a .hero-cred-text strong { color: var(--ground-deep); font-weight: 700; }
.hero-a .hero-lede {
  font-size: 18px;
  line-height: 1.6;
  color: var(--ink-soft);
  max-width: 52ch;
}
.hero-a .hero-lede strong { color: var(--ink); font-weight: 600; }

/* ── Hero — Direction B "Confident" (dark, dramatic) ────────────── */
.hero-b {
  display: grid;
  grid-template-columns: 1.3fr 1fr;
  min-height: 100vh;
  padding-top: 78px;
  background: var(--ground-deep);
}
.hero-b-left {
  background: var(--ground-deep);
  color: var(--on-dark);
  padding: 80px 72px 64px;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  position: relative;
}
.hero-b-left::after {
  content: '';
  position: absolute;
  inset: 0;
  background: radial-gradient(ellipse at 0% 100%, rgba(45,140,255,0.12) 0%, transparent 60%);
  pointer-events: none;
}
.hero-b-left > * { position: relative; z-index: 1; }
.hero-b-left .hero-kicker {
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--accent-on-dark);
  display: flex; align-items: center; gap: 12px;
  margin-bottom: 36px;
}
.hero-b-left .hero-kicker::before {
  content: '';
  width: 24px; height: 1px;
  background: var(--accent-on-dark);
}
.hero-b-left .hero-title {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: clamp(44px, 5.2vw, 74px);
  line-height: 1.05;
  letter-spacing: -0.03em;
  color: var(--on-dark);
  max-width: 30ch;
}
.hero-b-left .hero-title em { font-style: normal; color: var(--accent); }
.hero-b-left .hero-bottom {
  margin-top: 56px;
  display: flex;
  flex-direction: column;
  gap: 28px;
}
.hero-b-left .hero-lede {
  font-size: 17px;
  line-height: 1.6;
  color: var(--on-dark-mute);
  max-width: 50ch;
}
.hero-b-right {
  background: var(--ground);
  padding: 80px 64px;
  display: flex;
  flex-direction: column;
  justify-content: center;
  gap: 28px;
}
.hero-b-right .credential-card {
  border: 1px solid var(--line);
  padding: 40px 36px;
  background: var(--ground);
  border-radius: var(--radius-lg);
}
.hero-b-right .credential-card .cc-label {
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--accent-deep);
  margin-bottom: 16px;
}
.hero-b-right .credential-card .cc-stat {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 88px;
  line-height: 1;
  color: var(--ground-deep);
  letter-spacing: -0.045em;
  margin-bottom: 16px;
}
.hero-b-right .credential-card .cc-stat em { font-style: normal; color: var(--accent); }
.hero-b-right .credential-card .cc-stat .of {
  font-size: 26px;
  color: var(--ink-mute);
  font-weight: 500;
  margin-left: 8px;
  letter-spacing: -0.02em;
}
.hero-b-right .credential-card .cc-sub {
  font-size: 14px;
  color: var(--ink-soft);
  line-height: 1.6;
  border-top: 1px solid var(--line-soft);
  padding-top: 18px;
}
.hero-b-right .credential-card .cc-sub strong { color: var(--ground-deep); font-weight: 700; }

/* Rank visualization (B hero) */
.rank-bar { display: flex; gap: 2px; align-items: flex-end; height: 28px; margin: 18px 0 6px; }
.rank-tick { flex: 1; background: var(--line); height: 100%; transition: background 200ms; }
.rank-tick.on { background: var(--accent); }

[data-theme="a"] .hero-b { display: none; }
[data-theme="b"] .hero-a { display: none; }

/* ── Audience split ─────────────────────────────────────────────── */
.audience-split { padding: 96px 64px; background: var(--ground); border-top: 1px solid var(--line-soft); }
.audience-split-inner { max-width: 1200px; margin: 0 auto; display: grid; grid-template-columns: 1fr 1fr; gap: 24px; }
.audience-card {
  padding: 48px 44px;
  display: flex; flex-direction: column; gap: 20px;
  background: var(--ground-alt);
  border: 1px solid var(--line-soft);
  border-radius: var(--radius-lg);
  cursor: pointer;
  transition: background 200ms ease, border-color 200ms ease, transform 200ms ease, box-shadow 200ms ease;
  position: relative;
}
.audience-card:hover {
  background: var(--ground);
  border-color: var(--accent);
  transform: translateY(-2px);
  box-shadow: 0 12px 32px rgba(18,50,104,0.10);
}
.audience-card:hover .audience-arrow { transform: translateX(8px); color: var(--accent); }
.audience-card .audience-label {
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--accent-deep);
  display: flex; align-items: center; gap: 12px;
}
.audience-card .audience-label .audience-num {
  font-family: var(--font-mono);
  color: var(--ink-mute);
}
.audience-card .audience-title {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 34px;
  line-height: 1.1;
  color: var(--ink);
  letter-spacing: -0.025em;
  margin: 4px 0 0;
}
.audience-card .audience-title em { font-style: normal; color: var(--accent); }
.audience-card .audience-desc {
  font-size: 15px;
  color: var(--ink-soft);
  line-height: 1.6;
  max-width: 40ch;
}
.audience-card .audience-arrow {
  margin-top: 8px;
  font-size: 13px;
  font-weight: 600;
  color: var(--ground-deep);
  display: inline-flex; align-items: center; gap: 8px;
  transition: transform 200ms ease, color 200ms ease;
  letter-spacing: 0.02em;
}
.audience-card .audience-arrow .arr {
  font-size: 16px; transition: transform 200ms ease;
}

/* ── Credential strip (carriers) ────────────────────────────────── */
.cred-strip {
  background: var(--ground-deep);
  color: var(--on-dark);
  padding: 28px 64px;
}
.cred-strip-inner {
  max-width: 1200px; margin: 0 auto;
  display: flex; align-items: center; justify-content: space-between; gap: 32px; flex-wrap: wrap;
}
.cred-strip .cred-label {
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--accent-on-dark);
}
.cred-strip .cred-list {
  display: flex; gap: 32px; flex-wrap: wrap;
  align-items: center;
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 18px;
  letter-spacing: -0.005em;
  color: var(--on-dark);
}
.cred-strip .cred-list .dot {
  display: inline-block; width: 4px; height: 4px;
  background: var(--accent-on-dark); border-radius: 50%;
  vertical-align: middle;
  margin: 0 4px;
}
.cred-strip .cred-list em {
  font-style: normal;
  color: var(--accent-on-dark);
}

/* ── About strip on home ────────────────────────────────────────── */
.about-strip { padding: 120px 64px; background: var(--ground); }
.about-strip-inner { max-width: 1200px; margin: 0 auto; display: grid; grid-template-columns: 1fr 1.1fr; gap: 80px; align-items: center; }
.about-portrait {
  position: relative;
  aspect-ratio: 4/5;
  overflow: hidden;
  border-radius: var(--radius-lg);
  background: var(--ground-deep);
}
.about-portrait img { width: 100%; height: 100%; object-fit: cover; object-position: center top; }
.about-portrait::after {
  content: '';
  position: absolute; left: 0; right: 0; bottom: 0; height: 40%;
  background: linear-gradient(to top, rgba(11,31,68,0.85), transparent);
  pointer-events: none;
}
.about-portrait-caption {
  position: absolute;
  bottom: 24px; left: 24px; right: 24px;
  color: var(--on-dark);
  z-index: 1;
  display: flex; justify-content: space-between; align-items: end;
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
}
.about-portrait-caption .name { font-family: var(--font-display); font-size: 20px; letter-spacing: -0.01em; text-transform: none; font-weight: 700; }

.about-body { font-size: 17px; line-height: 1.7; color: var(--ink-soft); font-weight: 400; }
.about-body p { margin-bottom: 16px; }
.about-body strong { color: var(--ink); font-weight: 600; }
.about-body .pull {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 24px;
  line-height: 1.3;
  color: var(--ground-deep);
  border-left: 3px solid var(--accent);
  padding: 4px 0 4px 20px;
  margin: 24px 0;
  letter-spacing: -0.015em;
}

/* ── Problem section ───────────────────────────────────────────── */
.problem-section { padding: 120px 64px; background: var(--ground-alt); }
.problem-inner { max-width: 1200px; margin: 0 auto; }
.problem-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 80px; margin-top: 56px; }
.problem-list { display: flex; flex-direction: column; }
.problem-item {
  padding: 28px 0;
  border-bottom: 1px solid var(--line);
  display: grid;
  grid-template-columns: 56px 1fr;
  gap: 20px;
}
.problem-item:first-child { border-top: 1px solid var(--line); }
.problem-num {
  font-family: var(--font-mono);
  font-size: 12px;
  color: var(--accent-deep);
  letter-spacing: 0.1em;
  padding-top: 4px;
  font-weight: 500;
}
.problem-title {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 20px;
  letter-spacing: -0.015em;
  line-height: 1.25;
  color: var(--ink);
  margin-bottom: 8px;
}
.problem-desc {
  font-size: 14px;
  line-height: 1.65;
  color: var(--ink-soft);
}
.problem-aside {
  background: var(--ground-deep);
  color: var(--on-dark);
  padding: 44px 40px;
  border-radius: var(--radius-lg);
  align-self: start;
}
.problem-aside .quote {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 22px;
  line-height: 1.4;
  letter-spacing: -0.015em;
  color: var(--on-dark);
  margin-bottom: 28px;
}
.problem-aside .quote::before { content: '"'; color: var(--accent-on-dark); margin-right: 4px; }
.problem-aside .quote::after { content: '"'; color: var(--accent-on-dark); }
.problem-aside .quote-attr {
  font-size: 13px;
  color: var(--on-dark-mute);
  letter-spacing: 0.01em;
  padding-top: 18px;
  border-top: 1px solid var(--on-dark-faint);
}
.problem-aside .quote-attr strong { color: var(--on-dark); font-weight: 700; display: block; margin-bottom: 2px; font-family: var(--font-display); font-size: 15px; letter-spacing: -0.005em; }

/* ── Process steps ─────────────────────────────────────────────── */
.process-section { padding: 120px 64px; background: var(--ground-deep); color: var(--on-dark); }
.process-inner { max-width: 1200px; margin: 0 auto; }
.process-head { max-width: 720px; margin-bottom: 56px; }
.process-head .display { color: var(--on-dark); }
.process-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 0; border-top: 1px solid var(--on-dark-faint); }
.process-step {
  padding: 36px 24px 32px;
  border-right: 1px solid var(--on-dark-faint);
  display: flex; flex-direction: column; gap: 16px;
}
.process-step:last-child { border-right: none; }
.process-num {
  font-family: var(--font-mono);
  font-size: 12px;
  letter-spacing: 0.14em;
  color: var(--accent-on-dark);
  font-weight: 500;
}
.process-title {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 22px;
  color: var(--on-dark);
  letter-spacing: -0.015em;
  line-height: 1.2;
}
.process-desc {
  font-size: 14px;
  line-height: 1.65;
  color: var(--on-dark-mute);
}
.process-foot { margin-top: 48px; padding-top: 32px; border-top: 1px solid var(--on-dark-faint); display: flex; justify-content: space-between; align-items: center; gap: 24px; flex-wrap: wrap; }
.process-foot .pf-text { font-size: 14px; color: var(--on-dark-mute); max-width: 56ch; }

/* ── Footer ─────────────────────────────────────────────────────── */
footer.site-footer {
  background: var(--ground-darker);
  color: var(--on-dark);
  padding: 80px 64px 32px;
}
.footer-top {
  max-width: 1200px; margin: 0 auto;
  display: grid; grid-template-columns: 2fr 1fr 1fr 1.2fr; gap: 56px;
  padding-bottom: 56px;
  border-bottom: 1px solid var(--on-dark-faint);
}
.footer-tagline {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 17px;
  color: var(--on-dark-mute);
  line-height: 1.45;
  margin-top: 16px;
  max-width: 30ch;
  letter-spacing: -0.005em;
}
.footer-contact { margin-top: 24px; display: flex; flex-direction: column; gap: 10px; }
.footer-contact a {
  font-size: 14px;
  color: var(--on-dark-mute);
  transition: color 150ms;
  display: inline-flex; align-items: center; gap: 10px;
}
.footer-contact a:hover { color: var(--accent-on-dark); }
.footer-col h4 {
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--accent-on-dark);
  margin-bottom: 18px;
}
.footer-col ul { list-style: none; display: flex; flex-direction: column; gap: 10px; }
.footer-col a {
  font-size: 14px;
  color: var(--on-dark);
  transition: color 150ms;
}
.footer-col a:hover { color: var(--accent-on-dark); }
.footer-review {
  background: rgba(255,255,255,0.04);
  border: 1px solid var(--on-dark-faint);
  padding: 22px 24px;
  border-radius: var(--radius-lg);
}
.footer-review .fr-label {
  font-family: var(--font-body);
  font-size: 10px;
  font-weight: 600;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--accent-on-dark);
  margin-bottom: 8px;
}
.footer-review .fr-text { font-size: 13px; color: var(--on-dark-mute); margin-bottom: 14px; line-height: 1.55; }
.footer-bottom {
  max-width: 1200px; margin: 0 auto;
  padding-top: 24px;
  display: flex; justify-content: space-between; align-items: center; gap: 16px; flex-wrap: wrap;
}
.footer-copy { font-size: 12px; color: var(--on-dark-faint); }
.footer-legal { display: flex; gap: 20px; font-size: 12px; color: var(--on-dark-faint); }

/* ── Back bar ───────────────────────────────────────────────────── */
.back-bar {
  background: var(--ground);
  border-bottom: 1px solid var(--line-soft);
  padding: 14px 64px;
}
.back-btn {
  background: none; border: 0;
  font-family: var(--font-body);
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--ink-mute);
  display: inline-flex; align-items: center; gap: 8px;
  cursor: pointer;
  transition: color 150ms;
}
.back-btn:hover { color: var(--accent-deep); }

/* ── Sub-hero (interior pages) ──────────────────────────────────── */
.subhero {
  padding: 96px 64px 72px;
  background: var(--ground);
  border-bottom: 1px solid var(--line-soft);
}
.subhero-inner { max-width: 1200px; margin: 0 auto; display: grid; grid-template-columns: 1.4fr 1fr; gap: 64px; align-items: end; }
.subhero .eyebrow { display: inline-block; margin-bottom: 18px; }
.subhero .display {
  font-size: clamp(40px, 5.5vw, 72px);
  line-height: 1.02;
  margin-bottom: 24px;
  letter-spacing: -0.03em;
  font-weight: 700;
}
.subhero .lede { font-size: 18px; max-width: 52ch; }
.subhero-right { display: flex; flex-direction: column; gap: 12px; padding-bottom: 8px; }

/* ── Team grid ──────────────────────────────────────────────────── */
.team-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 32px; margin-top: 48px; }
.team-card { display: flex; flex-direction: column; }
.team-photo {
  position: relative;
  aspect-ratio: 4/5;
  overflow: hidden;
  background: var(--ground-deep);
  border-radius: var(--radius-lg);
  margin-bottom: 20px;
}
.team-photo img { width: 100%; height: 100%; object-fit: cover; object-position: center top; }
.team-photo .badge {
  position: absolute; top: 16px; left: 16px;
  background: var(--accent);
  color: #FFFFFF;
  font-family: var(--font-body);
  font-size: 10px;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  padding: 6px 12px;
  border-radius: var(--radius);
}
.team-name {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 22px;
  letter-spacing: -0.02em;
  color: var(--ink);
  margin-bottom: 4px;
  line-height: 1.15;
}
.team-role {
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--accent-deep);
  margin-bottom: 14px;
}
.team-bio { font-size: 14px; color: var(--ink-soft); line-height: 1.65; }

/* ── Stat row ───────────────────────────────────────────────────── */
.statrow {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}
.statrow-item {
  padding: 36px 32px;
  border-right: 1px solid var(--line);
  display: flex; flex-direction: column; gap: 8px;
}
.statrow-item:last-child { border-right: none; }
.statrow-num {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 56px;
  letter-spacing: -0.045em;
  line-height: 1;
  color: var(--ground-deep);
}
.statrow-num em { font-style: normal; color: var(--accent); }
.statrow-label {
  font-family: var(--font-body);
  font-size: 13px;
  color: var(--ink-soft);
  line-height: 1.6;
  max-width: 32ch;
}
.statrow-label strong { font-family: var(--font-display); font-weight: 700; font-size: 15px; color: var(--ink); display: block; margin-bottom: 4px; letter-spacing: -0.005em; }

/* ── Origin ────────────────────────────────────────────────────── */
.origin-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 80px; align-items: start; margin-top: 24px; }
.origin-body { font-size: 17px; line-height: 1.7; color: var(--on-dark-mute); }
.origin-body p { margin-bottom: 18px; }
.origin-body strong { color: var(--on-dark); font-weight: 600; }
.origin-pillars { display: flex; flex-direction: column; gap: 4px; border-top: 1px solid var(--on-dark-faint); }
.origin-pillar {
  padding: 22px 24px;
  border-bottom: 1px solid var(--on-dark-faint);
  display: grid; grid-template-columns: 1fr; gap: 4px;
}
.origin-pillar-title {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 17px;
  color: var(--on-dark);
  letter-spacing: -0.005em;
}
.origin-pillar-desc { font-size: 14px; color: var(--on-dark-mute); line-height: 1.6; }

/* ── Three-up ──────────────────────────────────────────────────── */
.three-up { display: grid; grid-template-columns: repeat(3, 1fr); gap: 0; border-top: 1px solid var(--line); margin-top: 56px; }
.three-up-item {
  padding: 40px 32px;
  border-right: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  display: flex; flex-direction: column; gap: 12px;
  background: var(--ground);
}
.three-up-item:last-child { border-right: none; }
.three-up-item .ico { color: var(--accent); margin-bottom: 8px; }
.three-up-item .ico svg { width: 28px; height: 28px; }
.three-up-item .tu-title {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 20px;
  color: var(--ink);
  letter-spacing: -0.015em;
  line-height: 1.2;
}
.three-up-item .tu-desc { font-size: 14px; color: var(--ink-soft); line-height: 1.65; }

/* ── FAQ ────────────────────────────────────────────────────────── */
.faq-tabs {
  display: inline-flex;
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 4px;
  background: var(--ground);
  margin-bottom: 40px;
}
.faq-tab {
  appearance: none;
  background: transparent;
  border: 0;
  padding: 10px 22px;
  font-family: var(--font-body);
  font-size: 13px;
  font-weight: 600;
  letter-spacing: 0.01em;
  color: var(--ink-mute);
  border-radius: var(--radius);
  cursor: pointer;
  transition: background 150ms, color 150ms;
}
.faq-tab.active { background: var(--ground-deep); color: var(--ground); }

.faq-list { display: flex; flex-direction: column; }
.faq-item { border-bottom: 1px solid var(--line); }
.faq-item:first-child { border-top: 1px solid var(--line); }
.faq-q {
  width: 100%;
  background: none; border: 0;
  padding: 24px 0;
  display: flex; align-items: center; justify-content: space-between; gap: 24px;
  text-align: left;
  font-family: var(--font-display);
  font-size: 18px;
  font-weight: 600;
  letter-spacing: -0.01em;
  color: var(--ink);
  cursor: pointer;
  line-height: 1.3;
  transition: color 150ms;
}
.faq-q:hover { color: var(--accent-deep); }
.faq-q .faq-plus {
  width: 28px; height: 28px;
  border: 1px solid var(--line);
  border-radius: 50%;
  display: flex; align-items: center; justify-content: center;
  flex-shrink: 0;
  font-family: var(--font-body);
  font-size: 14px;
  color: var(--ink);
  transition: transform 250ms ease, background 200ms, border-color 200ms, color 200ms;
}
.faq-item.open .faq-plus {
  transform: rotate(45deg);
  background: var(--accent);
  color: #FFFFFF;
  border-color: var(--accent);
}
.faq-a { max-height: 0; overflow: hidden; transition: max-height 320ms ease; }
.faq-item.open .faq-a { max-height: 400px; }
.faq-a-inner { padding: 0 0 24px; font-size: 15px; color: var(--ink-soft); line-height: 1.7; max-width: 68ch; }
.faq-panel { display: none; }
.faq-panel.active { display: block; }

/* ── Forms ──────────────────────────────────────────────────────── */
.form-section { padding: 120px 64px; background: var(--ground-alt); }
.form-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 80px; max-width: 1200px; margin: 0 auto; align-items: start; }
.trust-list { margin-top: 32px; display: flex; flex-direction: column; gap: 12px; }
.trust-item { display: flex; align-items: flex-start; gap: 12px; font-size: 14px; color: var(--ink-soft); line-height: 1.6; }
.trust-check {
  width: 18px; height: 18px;
  border-radius: 50%;
  background: var(--accent);
  color: #FFFFFF;
  flex-shrink: 0;
  display: flex; align-items: center; justify-content: center;
  font-size: 11px;
  font-weight: 700;
  margin-top: 2px;
}

.form-box {
  background: var(--ground);
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  padding: 40px;
}
.form-label {
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--accent-deep);
  margin-bottom: 28px;
  display: block;
}
.form-field {
  width: 100%;
  padding: 16px 18px;
  margin-bottom: 12px;
  background: var(--ground-alt);
  border: 1px solid transparent;
  border-radius: var(--radius);
  font-family: var(--font-body);
  font-size: 15px;
  color: var(--ink);
  outline: none;
  transition: background 150ms, border-color 150ms, box-shadow 150ms;
  appearance: none;
}
.form-field:focus { background: var(--ground); border-color: var(--accent); box-shadow: 0 0 0 3px var(--accent-line); }
.form-field::placeholder { color: var(--ink-faint); }
select.form-field { cursor: pointer; background-image: linear-gradient(45deg, transparent 50%, var(--ink-mute) 50%), linear-gradient(135deg, var(--ink-mute) 50%, transparent 50%); background-position: calc(100% - 22px) 50%, calc(100% - 16px) 50%; background-size: 6px 6px; background-repeat: no-repeat; padding-right: 40px; }
textarea.form-field { resize: vertical; min-height: 100px; line-height: 1.5; }
.field-row { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
.form-btn {
  width: 100%;
  padding: 18px;
  background: var(--ground-deep);
  color: #FFFFFF;
  font-family: var(--font-body);
  font-size: 15px;
  font-weight: 600;
  letter-spacing: 0.01em;
  border: 0;
  border-radius: var(--radius);
  cursor: pointer;
  transition: background 200ms, transform 120ms, box-shadow 200ms;
  margin-top: 6px;
}
.form-btn:hover { background: var(--accent-deep); transform: translateY(-1px); box-shadow: 0 8px 24px rgba(18,50,104,0.2); }
.form-note { text-align: center; font-size: 12px; color: var(--ink-mute); margin-top: 16px; }
.ghl-stub {
  background: var(--accent-soft);
  border: 1px dashed var(--accent-line);
  border-radius: var(--radius);
  padding: 14px;
  margin-bottom: 14px;
  font-size: 11px;
  color: var(--ink-mute);
  font-family: var(--font-mono);
  line-height: 1.6;
}
.ghl-stub strong { color: var(--accent-deep); font-family: var(--font-body); }

.upload-zone {
  width: 100%;
  padding: 24px;
  border: 1.5px dashed var(--line);
  background: var(--ground-alt);
  border-radius: var(--radius);
  margin-bottom: 14px;
  text-align: center;
  cursor: pointer;
  transition: border-color 150ms, background 150ms;
}
.upload-zone:hover { border-color: var(--accent); background: var(--accent-soft); }
.upload-label { font-size: 13px; color: var(--ink-mute); }
.upload-label strong { color: var(--accent-deep); font-weight: 600; }

/* ── Contact methods ───────────────────────────────────────────── */
.contact-methods { display: flex; flex-direction: column; gap: 12px; margin-top: 32px; }
.contact-method {
  display: flex; align-items: center; gap: 18px;
  padding: 22px 24px;
  background: var(--ground);
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  transition: border-color 150ms, transform 150ms, box-shadow 150ms;
}
.contact-method:hover { border-color: var(--accent); transform: translateY(-1px); box-shadow: 0 8px 24px rgba(18,50,104,0.08); }
.contact-method .cm-ico {
  width: 40px; height: 40px;
  border-radius: 50%;
  background: var(--accent-soft);
  color: var(--accent-deep);
  display: flex; align-items: center; justify-content: center;
  flex-shrink: 0;
}
.contact-method .cm-ico svg { width: 18px; height: 18px; }
.contact-method .cm-label { font-family: var(--font-body); font-size: 10px; font-weight: 600; letter-spacing: 0.16em; text-transform: uppercase; color: var(--ink-mute); margin-bottom: 4px; }
.contact-method .cm-value { font-family: var(--font-display); font-weight: 700; font-size: 20px; color: var(--ink); letter-spacing: -0.015em; }

/* ── Tier list (candidate page) ─────────────────────────────────── */
.tier-list { display: flex; flex-direction: column; gap: 0; border-top: 1px solid var(--line); margin-top: 0; }
.tier-item {
  padding: 22px 0;
  border-bottom: 1px solid var(--line);
  display: grid;
  grid-template-columns: 24px 1fr auto;
  align-items: center;
  gap: 16px;
}
.tier-dot { width: 10px; height: 10px; border-radius: 50%; }
.tier-dot.lvl-1 { background: var(--accent); opacity: 0.4; }
.tier-dot.lvl-2 { background: var(--accent); opacity: 0.7; }
.tier-dot.lvl-3 { background: var(--accent); }
.tier-dot.lvl-4 { background: var(--ground-deep); }
.tier-title {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 18px;
  letter-spacing: -0.015em;
  color: var(--ink);
}
.tier-desc { font-size: 13px; color: var(--ink-mute); line-height: 1.5; margin-top: 2px; }
.tier-rate {
  font-family: var(--font-mono);
  font-size: 10px;
  letter-spacing: 0.14em;
  color: var(--accent-deep);
  text-transform: uppercase;
  font-weight: 500;
}

/* ── Why list (candidate page) ──────────────────────────────────── */
.why-list { display: flex; flex-direction: column; gap: 0; }
.why-row {
  display: grid;
  grid-template-columns: 72px 1fr 1.4fr;
  gap: 48px;
  padding: 36px 0;
  border-bottom: 1px solid var(--line);
  align-items: start;
}
.why-row:first-child { border-top: 1px solid var(--line); }
.why-row .wr-num {
  font-family: var(--font-mono);
  font-size: 13px;
  color: var(--accent-deep);
  letter-spacing: 0.1em;
  font-weight: 500;
  padding-top: 8px;
}
.why-row .wr-title {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 24px;
  letter-spacing: -0.02em;
  line-height: 1.2;
  color: var(--ink);
}
.why-row .wr-desc { font-size: 15px; line-height: 1.65; color: var(--ink-soft); }

/* ── Review CTA strip ───────────────────────────────────────────── */
.review-strip {
  padding: 80px 64px;
  background: var(--ground);
  border-top: 1px solid var(--line-soft);
}
.review-strip-inner {
  max-width: 1200px; margin: 0 auto;
  display: flex; align-items: center; justify-content: space-between;
  gap: 32px; flex-wrap: wrap;
}
.review-strip h3 {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: clamp(28px, 3.5vw, 40px);
  letter-spacing: -0.025em;
  color: var(--ink);
  line-height: 1.1;
  max-width: 20ch;
}
.review-strip h3 em { font-style: normal; color: var(--accent); }
.review-strip p { font-size: 15px; color: var(--ink-mute); margin-top: 10px; }

/* ── Responsive ─────────────────────────────────────────────────── */
@media (max-width: 1000px) {
  nav.site-nav { padding: 14px 24px; }
  nav.site-nav .nav-links a:not(.nav-cta) { display: none; }
  .brand-name { font-size: 15px; }
  .brand-name .word2 { font-size: 12px; }
  .brand-tag { display: none; }
  .section, .about-strip, .problem-section, .process-section, .form-section, .review-strip { padding: 64px 24px; }
  .hero-a { padding: 100px 24px 72px; }
  .hero-b { grid-template-columns: 1fr; min-height: auto; }
  .hero-b-left, .hero-b-right { padding: 56px 24px; }
  .hero-a .hero-bottom { grid-template-columns: 1fr; gap: 32px; }
  .audience-split { padding: 64px 24px; }
  .audience-split-inner { grid-template-columns: 1fr; }
  .audience-card { padding: 36px 24px; }
  .about-strip-inner, .subhero-inner, .origin-grid, .problem-grid, .form-grid { grid-template-columns: 1fr; gap: 40px; }
  .team-grid, .three-up, .process-grid, .statrow { grid-template-columns: 1fr; }
  .process-step { border-right: none; border-bottom: 1px solid var(--on-dark-faint); }
  .statrow-item { border-right: none; border-bottom: 1px solid var(--line); }
  .three-up-item { border-right: none; }
  .why-row { grid-template-columns: 1fr; gap: 12px; padding: 28px 0; }
  .footer-top { grid-template-columns: 1fr; gap: 40px; padding-bottom: 40px; }
  .back-bar { padding: 12px 24px; }
  .cred-strip { padding: 24px; }
  .cred-strip-inner { flex-direction: column; align-items: flex-start; gap: 16px; }
  .field-row { grid-template-columns: 1fr; }
  .method { padding: 72px 24px; }
  .method-grid { grid-template-columns: 1fr; }
  .method-foot { grid-template-columns: 1fr; gap: 16px; }
  .honesty { padding: 56px 24px; }
  .retention-meta { gap: 6px; }
}

/* ════════════════════════════════════════════════════════════════════
   ADDITIONS — Retention card, Method rubric, Honesty panel
═══════════════════════════════════════════════════════════════════ */

/* Retention card — replaces rank-bar credential card in Hero B */
.retention-card .cc-stat .pct {
  font-size: 0.55em;
  letter-spacing: -0.03em;
  margin-left: 2px;
}
.retention-bar {
  position: relative;
  height: 6px;
  background: var(--line-soft);
  border-radius: 999px;
  margin: 8px 0 24px;
  overflow: hidden;
}
.retention-bar .rb-fill {
  position: absolute;
  inset: 0 auto 0 0;
  background: linear-gradient(90deg, var(--accent), var(--accent-deep));
  border-radius: 999px;
}
.retention-bar .rb-marks {
  position: absolute;
  inset: 0;
  display: grid;
  grid-template-columns: repeat(10, 1fr);
}
.retention-bar .rb-marks span {
  border-right: 1px solid rgba(255,255,255,0.45);
}
.retention-bar .rb-marks span:last-child { border-right: none; }

.retention-meta {
  display: flex;
  flex-direction: column;
  gap: 8px;
  padding: 18px 0 4px;
  border-top: 1px solid var(--line);
  margin-top: 18px;
}
.retention-meta .rm-row {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  font-family: var(--font-mono);
  font-size: 11px;
  letter-spacing: 0.02em;
}
.retention-meta .rm-k {
  color: var(--ink-mute);
  text-transform: uppercase;
}
.retention-meta .rm-v {
  color: var(--ink);
  font-weight: 600;
  font-size: 13px;
  font-family: var(--font-display);
  letter-spacing: -0.005em;
}

/* Method section — the 9-theme rubric */
.method {
  padding: 110px 64px;
  background: var(--ground);
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}
[data-theme="b"] .method { background: var(--ground-alt); }
.method-inner { max-width: 1200px; margin: 0 auto; }

.method-head {
  display: grid;
  grid-template-columns: 1fr 1.4fr;
  gap: 56px;
  align-items: end;
  margin-bottom: 56px;
}
.method-head .eyebrow {
  grid-column: 1 / -1;
  margin-bottom: -32px;
}
.method-head .h2 {
  max-width: 22ch;
}
.method-head .lede {
  color: var(--ink-soft);
  font-size: 16px;
  line-height: 1.65;
  max-width: 44ch;
}

.method-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  border-top: 1px solid var(--line);
  border-left: 1px solid var(--line);
}
.method-card {
  padding: 28px 28px 32px;
  border-right: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  background: var(--ground);
  display: flex;
  flex-direction: column;
  gap: 10px;
  transition: background 0.15s;
}
.method-card:hover { background: var(--ground-alt); }
.method-card .mc-num {
  font-family: var(--font-mono);
  font-size: 11px;
  letter-spacing: 0.08em;
  color: var(--accent);
  margin-bottom: 2px;
}
.method-card .mc-name {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 22px;
  letter-spacing: -0.015em;
  color: var(--ground-deep);
  line-height: 1.15;
}
.method-card .mc-cue {
  font-size: 14px;
  line-height: 1.55;
  color: var(--ink-soft);
  margin-top: 4px;
}

.method-foot {
  display: grid;
  grid-template-columns: 1fr auto;
  gap: 48px;
  align-items: center;
  margin-top: 48px;
  padding: 32px 0 0;
  border-top: 1px solid var(--line);
}
.method-foot .mf-quote {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 22px;
  line-height: 1.35;
  letter-spacing: -0.015em;
  color: var(--ink);
  max-width: 38ch;
}
.method-foot .mf-attr {
  font-family: var(--font-body);
  font-size: 12px;
  color: var(--ink-mute);
  text-align: right;
  line-height: 1.6;
}
.method-foot .mf-attr strong {
  display: block;
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 15px;
  color: var(--ground-deep);
  margin-bottom: 2px;
  letter-spacing: -0.01em;
}

/* Honesty panel — short, signed, off-tone */
.honesty {
  padding: 88px 64px;
  background: var(--ground-alt);
}
.honesty-inner {
  max-width: 760px;
  margin: 0 auto;
  text-align: center;
}
.honesty-tag {
  font-family: var(--font-mono);
  font-size: 11px;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 22px;
}
.honesty-body {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 24px;
  line-height: 1.45;
  letter-spacing: -0.015em;
  color: var(--ink);
}
.honesty-sign {
  font-family: var(--font-body);
  font-size: 13px;
  color: var(--ink-mute);
  margin-top: 28px;
  letter-spacing: 0.01em;
}

/* ════════════════════════════════════════════════════════════════════
   HERO CTA — bigger, more visually weighty, accent-led
═══════════════════════════════════════════════════════════════════ */

/* Short lede that sits BETWEEN the title and the CTAs (above the fold) */
.hero-lede-top {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 20px !important;
  line-height: 1.45;
  letter-spacing: -0.01em;
  color: var(--ink-soft);
  max-width: 46ch;
  margin: 28px 0 0;
}
[data-theme="b"] .hero-lede-top { color: var(--on-dark-mute); }

/* Group container for hero CTAs — tighter to the title */
.hero-ctas {
  margin-top: 36px;
  gap: 14px;
}

/* Larger button modifier — for hero use */
.btn.btn-xl {
  padding: 20px 36px;
  font-size: 16px;
  font-weight: 700;
  letter-spacing: 0.01em;
  border-radius: var(--radius-lg);
  min-height: 60px;
}
.btn.btn-xl .arrow {
  font-size: 18px;
  margin-left: 4px;
}

/* Primary "pop" button — switches default navy → bright accent.
   This is the eye-catcher. Solid bright blue against the white hero,
   solid white against the navy hero. */
.btn.btn-pop {
  background: var(--accent);
  color: #FFFFFF;
  border-color: var(--accent);
  box-shadow:
    0 1px 0 rgba(255,255,255,0.4) inset,
    0 10px 24px -8px rgba(45,140,255,0.55),
    0 2px 0 rgba(18,50,104,0.18);
}
.btn.btn-pop:hover {
  background: var(--accent-deep);
  border-color: var(--accent-deep);
  transform: translateY(-2px);
  box-shadow:
    0 1px 0 rgba(255,255,255,0.4) inset,
    0 14px 32px -8px rgba(45,140,255,0.65),
    0 3px 0 rgba(18,50,104,0.22);
}
[data-theme="b"] .btn.btn-pop {
  background: var(--accent);
  color: #FFFFFF;
  border-color: var(--accent);
}

/* Tighten the second-tier lede in Hero A so it doesn't compete */
.hero-a .hero-bottom .hero-lede {
  font-size: 15px;
  line-height: 1.6;
  color: var(--ink-mute);
}
.hero-a .hero-bottom .hero-lede strong { color: var(--ink); font-weight: 600; }

/* Mobile: stack CTAs full-width for thumb-reach */
@media (max-width: 640px) {
  .btn.btn-xl { width: 100%; padding: 18px 28px; }
  .hero-ctas { flex-direction: column; align-items: stretch; }
}

/* ════════════════════════════════════════════════════════════════════
   ORIGIN BAND — light editorial band that replaces hero-bottom
   Format 3: signed statement with three portraits below
═══════════════════════════════════════════════════════════════════ */
.origin-band {
  padding: 120px 64px;
  background: var(--ground);
  border-top: 1px solid var(--line);
}
[data-theme="b"] .origin-band {
  background: var(--ground);
}
.origin-band-inner {
  max-width: 1200px;
  margin: 0 auto;
  display: flex;
  flex-direction: column;
  align-items: flex-start;
}
.ob-eyebrow {
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--accent);
  display: inline-flex;
  align-items: center;
  gap: 14px;
  margin-bottom: 28px;
}
.ob-eyebrow::before {
  content: '';
  width: 32px;
  height: 1px;
  background: var(--accent);
}
.ob-statement {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: clamp(36px, 4.6vw, 60px);
  line-height: 1.08;
  letter-spacing: -0.025em;
  color: var(--ink);
  margin: 0 0 24px;
  max-width: 22ch;
}
.ob-statement em {
  font-style: normal;
  color: var(--accent);
}
.ob-support {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: 19px;
  line-height: 1.55;
  color: var(--ink-soft);
  max-width: 52ch;
  margin: 0 0 72px;
}

/* Three portraits row */
.ob-team {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 40px;
  width: 100%;
  border-top: 1px solid var(--line);
  padding-top: 56px;
}
.ob-person {
  margin: 0;
  display: flex;
  flex-direction: column;
  gap: 18px;
}
.op-photo {
  width: 100%;
  aspect-ratio: 4 / 5;
  overflow: hidden;
  border-radius: var(--radius-lg);
  background: var(--ground-deep);
}
.op-photo img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
  transition: transform 400ms ease;
}
.ob-person:hover .op-photo img {
  transform: scale(1.03);
}
.ob-person figcaption {
  display: flex;
  flex-direction: column;
  gap: 4px;
}
.op-name {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 18px;
  letter-spacing: -0.01em;
  color: var(--ground-deep);
}
.op-role {
  font-family: var(--font-body);
  font-size: 13px;
  color: var(--ink-mute);
  letter-spacing: 0.005em;
}

/* Navy variant — used on home page for stronger contrast against the white hero.
   Photos already have navy backgrounds; they'll blend into the band. */
.origin-band--navy {
  background: var(--ground-deep);
  border-top: none;
  border-bottom: none;
  background-image:
    radial-gradient(ellipse 80% 60% at 20% 0%, rgba(45,140,255,0.10), transparent 60%),
    radial-gradient(ellipse 60% 50% at 100% 100%, rgba(30,95,191,0.18), transparent 60%);
}
.origin-band--navy .ob-eyebrow { color: var(--accent-on-dark); }
.origin-band--navy .ob-eyebrow::before { background: var(--accent-on-dark); }
.origin-band--navy .ob-statement { color: var(--on-dark); }
.origin-band--navy .ob-statement em { color: var(--accent-on-dark); }
.origin-band--navy .ob-support { color: var(--on-dark-mute); }
.origin-band--navy .ob-team {
  border-top-color: var(--on-dark-faint);
}
.origin-band--navy .op-photo {
  border-radius: 2px;
  background: transparent;
  /* Soft inner mask to blend photo edges with the navy band */
  box-shadow: inset 0 -80px 60px -40px rgba(11,31,68,0.85);
}
.origin-band--navy .op-name { color: var(--on-dark); }
.origin-band--navy .op-role { color: var(--on-dark-mute); }

/* ════════════════════════════════════════════════════════════════════
   REACH BAND — navy strip that replaces cred-strip
═══════════════════════════════════════════════════════════════════ */
.reach-band {
  background: var(--ground-deep);
  color: var(--on-dark);
  padding: 56px 64px;
}
.reach-band-inner {
  max-width: 1200px;
  margin: 0 auto;
  display: flex;
  flex-direction: column;
  align-items: center;
  text-align: center;
  gap: 18px;
}
.rb-eyebrow {
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--accent-on-dark);
  display: inline-flex;
  align-items: center;
  gap: 14px;
}
.rb-eyebrow::before {
  content: '';
  width: 32px;
  height: 1px;
  background: var(--accent-on-dark);
}
.rb-statement {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: clamp(20px, 2.1vw, 28px);
  line-height: 1.3;
  letter-spacing: -0.015em;
  color: var(--on-dark);
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  justify-content: center;
  gap: 16px 22px;
}
.rb-statement .rb-dot {
  width: 5px;
  height: 5px;
  background: var(--accent-on-dark);
  border-radius: 50%;
  flex-shrink: 0;
}
.rb-tail {
  color: var(--accent-on-dark);
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(16px, 1.5vw, 20px);
  letter-spacing: -0.01em;
}

@media (max-width: 1000px) {
  .origin-band { padding: 80px 24px; }
  .origin-band-inner { gap: 28px; }
  .ob-support { margin-bottom: 48px; }
  .ob-team { grid-template-columns: 1fr 1fr 1fr; gap: 20px; padding-top: 40px; }
  .reach-band { padding: 40px 24px; }
  .reach-band-inner { grid-template-columns: 1fr; gap: 20px; }
  .rb-statement { font-size: 18px; gap: 12px 16px; }
}
@media (max-width: 640px) {
  .ob-team { grid-template-columns: 1fr; gap: 24px; }
}

/* ════════════════════════════════════════════════════════════════════
   SCOPE STRIP — Agency page: "We place" / "Lines" spec shelf.
   Sits between the white subhero and the alt-bg problem section.
═══════════════════════════════════════════════════════════════════ */
.scope-strip {
  background: var(--ground);
  border-top: 1px solid var(--line);
  padding: 36px 64px 44px;
}
.scope-strip-inner {
  max-width: 1200px;
  margin: 0 auto;
  display: grid;
  grid-template-columns: 1fr;
  gap: 0;
}
.ss-row {
  display: grid;
  grid-template-columns: 200px 1fr;
  align-items: baseline;
  gap: 48px;
  padding: 22px 0;
  border-bottom: 1px solid var(--line-soft);
}
.ss-row:last-child { border-bottom: none; padding-bottom: 4px; }
.ss-row:first-child { padding-top: 4px; }

.ss-label {
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--ink-mute);
  display: inline-flex;
  align-items: center;
  gap: 14px;
}
.ss-num {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 11px;
  letter-spacing: 0.04em;
  color: var(--accent);
  width: 18px;
  height: 18px;
  border: 1px solid var(--accent-line);
  border-radius: 50%;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  flex-shrink: 0;
}

.ss-items {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(18px, 1.7vw, 22px);
  line-height: 1.3;
  letter-spacing: -0.012em;
  color: var(--ground-deep);
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 10px 20px;
}
.ss-item { white-space: nowrap; }
.ss-dot {
  width: 4px;
  height: 4px;
  background: var(--accent);
  border-radius: 50%;
  flex-shrink: 0;
  opacity: 0.7;
}

@media (max-width: 1000px) {
  .scope-strip { padding: 28px 24px 32px; }
  .ss-row { grid-template-columns: 1fr; gap: 10px; padding: 18px 0; }
  .ss-items { font-size: 17px; gap: 8px 16px; }
}

/* ═════════════════════════════════════════════════════════════════
   ABOUT — Founder manifesto opening (belief first, services second)
══════════════════════════════════════════════════════════════════ */
.manifesto {
  padding: 104px 64px 92px;
  background: var(--ground);
}
.manifesto-inner {
  max-width: 1200px;
  margin: 0 auto;
  display: grid;
  grid-template-columns: 1.02fr 0.98fr;
  gap: 72px;
  align-items: start;
}
.mf-head .eyebrow { display: inline-block; margin-bottom: 24px; }
.mf-title {
  font-size: clamp(46px, 6.2vw, 88px);
  line-height: 0.98;
  letter-spacing: -0.035em;
  font-weight: 700;
}
.mf-body { padding-top: 10px; max-width: 50ch; }
.mf-body p {
  font-family: var(--font-display);
  font-size: 18px;
  line-height: 1.62;
  color: var(--ink-soft);
  margin-bottom: 18px;
}
.mf-body p:last-child { margin-bottom: 0; }
.mf-body p strong { color: var(--ink); font-weight: 600; }
.mf-lede {
  font-size: 22px;
  line-height: 1.5;
  color: var(--ink);
  font-weight: 500;
  letter-spacing: -0.01em;
}

/* Core belief band — reuses navy origin-band, no team row */
.belief-band {
  padding-top: 100px;
  padding-bottom: 100px;
  border-top: none;
}
.belief-band .ob-statement {
  font-size: clamp(40px, 5.4vw, 72px);
  max-width: 18ch;
}
.belief-band .ob-support { margin-bottom: 0; max-width: 56ch; }

/* Proof rail header */
.proof-head { margin-bottom: 42px; max-width: 780px; }
.proof-head .eyebrow { display: inline-block; margin-bottom: 14px; }
.proof-title {
  font-size: clamp(28px, 3.4vw, 44px);
  line-height: 1.06;
}

@media (max-width: 1000px) {
  .manifesto { padding: 72px 24px 64px; }
  .manifesto-inner { grid-template-columns: 1fr; gap: 36px; }
  .mf-body { max-width: none; }
  .belief-band { padding-top: 72px; padding-bottom: 72px; }
}

/* ════════════════════════════════════════════════════════════════════
   PRIVACY / LEGAL — header, sticky TOC, numbered article
═══════════════════════════════════════════════════════════════════ */
.legal-hero {
  padding: 84px 64px 56px;
  background: var(--ground);
  border-bottom: 1px solid var(--line);
}
.legal-hero-inner { max-width: 1180px; margin: 0 auto; }
.legal-hero .eyebrow { display: inline-block; margin-bottom: 20px; }
.legal-title {
  font-size: clamp(44px, 6vw, 80px);
  line-height: 1.0;
  letter-spacing: -0.035em;
  font-weight: 700;
  margin-bottom: 24px;
}
.legal-lede {
  font-size: 18px;
  line-height: 1.62;
  color: var(--ink-soft);
  max-width: 70ch;
}
.legal-meta {
  display: flex;
  flex-wrap: wrap;
  gap: 14px;
  margin-top: 36px;
}
.legal-meta .lm-item {
  display: flex;
  flex-direction: column;
  gap: 4px;
  padding: 14px 20px;
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  background: var(--ground-alt);
}
.legal-meta .lm-k {
  font-family: var(--font-mono);
  font-size: 10.5px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--ink-mute);
}
.legal-meta .lm-v {
  font-family: var(--font-display);
  font-size: 14px;
  font-weight: 600;
  letter-spacing: -0.005em;
  color: var(--ground-deep);
}

.legal-body { padding: 64px 64px 104px; background: var(--ground); }
.legal-body-inner {
  max-width: 1180px;
  margin: 0 auto;
  display: grid;
  grid-template-columns: 272px 1fr;
  gap: 72px;
  align-items: start;
}

/* Sticky table of contents */
.legal-toc {
  position: sticky;
  top: 104px;
  align-self: start;
}
.legal-toc .toc-label {
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--ink-mute);
  margin-bottom: 18px;
  padding-bottom: 14px;
  border-bottom: 1px solid var(--line);
}
.legal-toc .toc-nav { display: flex; flex-direction: column; }
.legal-toc .toc-nav a {
  display: flex;
  align-items: baseline;
  gap: 12px;
  padding: 9px 12px 9px 14px;
  font-size: 13.5px;
  line-height: 1.35;
  color: var(--ink-soft);
  border-left: 2px solid transparent;
  border-radius: 0 var(--radius) var(--radius) 0;
  transition: color 140ms, border-color 140ms, background 140ms;
}
.legal-toc .toc-nav a:hover { color: var(--ground-deep); background: var(--ground-alt); }
.legal-toc .toc-nav a .toc-num {
  font-family: var(--font-mono);
  font-size: 11px;
  color: var(--ink-faint);
  flex-shrink: 0;
  transition: color 140ms;
}
.legal-toc .toc-nav a.active {
  color: var(--accent-deep);
  border-left-color: var(--accent);
  font-weight: 600;
}
.legal-toc .toc-nav a.active .toc-num { color: var(--accent); }

/* Article */
.legal-article { max-width: 72ch; }
.legal-section { padding: 0 0 52px; }
.legal-section + .legal-section {
  padding-top: 52px;
  border-top: 1px solid var(--line-soft);
}
.legal-section { scroll-margin-top: 100px; }
.legal-section .ls-num {
  font-family: var(--font-mono);
  font-size: 12px;
  letter-spacing: 0.08em;
  color: var(--accent);
  margin-bottom: 14px;
}
.legal-section .ls-title {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: clamp(26px, 2.8vw, 34px);
  line-height: 1.12;
  letter-spacing: -0.025em;
  color: var(--ink);
  margin-bottom: 22px;
}
.legal-section .ls-title em {
  font-style: normal;
  color: var(--accent);
}
.legal-section .ls-title .ls-title-note {
  font-weight: 500;
  font-size: 0.62em;
  letter-spacing: -0.01em;
  color: var(--ink-mute);
}
.legal-section .ls-sub {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 16px;
  letter-spacing: -0.005em;
  color: var(--ground-deep);
  margin: 28px 0 10px;
}
.legal-section p {
  font-family: var(--font-body);
  font-size: 15.5px;
  line-height: 1.7;
  color: var(--ink-soft);
  margin-bottom: 16px;
}
.legal-section p:last-child { margin-bottom: 0; }
.legal-section p strong,
.legal-section li strong { color: var(--ink); font-weight: 600; }
.legal-section ul {
  list-style: none;
  margin: 0 0 18px;
  padding: 0;
  display: flex;
  flex-direction: column;
  gap: 9px;
}
.legal-section ul li {
  position: relative;
  padding-left: 22px;
  font-family: var(--font-body);
  font-size: 15.5px;
  line-height: 1.6;
  color: var(--ink-soft);
}
.legal-section ul li::before {
  content: '';
  position: absolute;
  left: 4px;
  top: 0.62em;
  width: 5px;
  height: 5px;
  background: var(--accent);
  border-radius: 50%;
}
.legal-link {
  color: var(--accent-deep);
  font-weight: 600;
  border-bottom: 1px solid var(--accent-line);
  transition: color 140ms, border-color 140ms;
}
.legal-link:hover { color: var(--accent); border-bottom-color: var(--accent); }

/* Contact block (section 13) */
.legal-contact {
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  overflow: hidden;
  margin: 8px 0 22px;
  background: var(--ground-alt);
}
.legal-contact .lc-row {
  display: grid;
  grid-template-columns: 180px 1fr;
  gap: 20px;
  padding: 16px 24px;
  border-bottom: 1px solid var(--line);
  align-items: baseline;
}
.legal-contact .lc-row:last-child { border-bottom: none; }
.legal-contact .lc-k {
  font-family: var(--font-mono);
  font-size: 10.5px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--ink-mute);
}
.legal-contact .lc-v {
  font-family: var(--font-display);
  font-size: 15px;
  font-weight: 600;
  letter-spacing: -0.005em;
  color: var(--ground-deep);
}

@media (max-width: 1000px) {
  .legal-hero { padding: 64px 24px 44px; }
  .legal-body { padding: 40px 24px 72px; }
  .legal-body-inner { grid-template-columns: 1fr; gap: 0; }
  .legal-toc {
    position: static;
    margin-bottom: 40px;
    padding-bottom: 32px;
    border-bottom: 1px solid var(--line);
  }
  .legal-toc .toc-nav {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 2px 16px;
  }
  .legal-article { max-width: none; }
  .legal-contact .lc-row { grid-template-columns: 1fr; gap: 4px; }
}
@media (max-width: 560px) {
  .legal-toc .toc-nav { grid-template-columns: 1fr; }
}

/* ══════════════════════════════════════════════════════════════════
   SECTION NUMERALS — descending index on each home-page section.
   Reuses the existing mono-numeral language (mc-num / audience-num).
══════════════════════════════════════════════════════════════════ */
.sec-no {
  font-family: var(--font-mono);
  font-weight: 500;
  font-size: 0.92em;
  letter-spacing: 0.04em;
  color: var(--accent-deep);
  margin-right: 11px;
}
/* On dark/navy bands the accent-deep is too low-contrast — brighten it. */
.reach-band .sec-no,
.origin-band--navy .sec-no,
.hero-b .sec-no,
.section.dark .sec-no { color: var(--accent-on-dark); }

/* The carrier strip's left slot holds only the numeral. */
.reach-band .rb-eyebrow .sec-no { margin-right: 0; }

/* Audience-split has no eyebrow of its own — give the numeral an
   eyebrow-style leading rule so it reads as a deliberate index. */
.audience-split .sec-head-marker {
  max-width: 1200px;
  margin: 0 auto 30px;
  display: flex;
  align-items: center;
  gap: 14px;
}
.audience-split .sec-head-marker::before {
  content: '';
  width: 32px;
  height: 1px;
  background: var(--accent);
}
.audience-split .sec-head-marker .sec-no {
  margin-right: 0;
  font-size: 13px;
}
@media (max-width: 1000px) {
  .audience-split .sec-head-marker { margin-bottom: 22px; }
}